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Thursday, March 3, 2022

What is LinkedIn and why should you be on it?

What is LinkedIn and why should you be on it?

What is LinkedIn and why should you be on it?

LinkedIn is a social network for professionals who can connect, share and learn. It's like Facebook for your career.



Although it is one of the most popular social platforms today, many people still have no idea what LinkedIn is supposed to be used for or how they can benefit from being on it. Here's what you need to know to get the most out of LinkedIn.




What is LinkedIn?


Whether you are a marketing executive at a large company, a business owner running a small local store, or even a freshman looking for their first job after graduation, LinkedIn is for anyone and everyone interested in getting a career.


more seriously looking for new opportunities to grow their careers and connect with other professionals. You can consider LinkedIn as the equivalent of high tech by going to a traditional networking event where you go and meet other professionals in person, talk a little about what you do, and exchange business cards. It looks like a huge virtual network.


Derek Abella / Lifewire

On LinkedIn, you network with people by adding them as "links", similar to the way you would request a friendship on Facebook. Chat via private message (or contact information) and set your entire professional experience and accomplishments in a well-organized profile to share with other users. LinkedIn is similar to Facebook in terms of settings and features.


These features are more specialized because they are aimed at professionals, but in general, if you know how to use Facebook or any other similar social network, LinkedIn is somewhat comparable.



The main features of LinkedIn


Here are some of the key features of this business network and how they are designed to be used by professionals.


Home: Once you've connected to LinkedIn, the initial stream is your news feed, which displays recent posts from your links to other business and corporate pages you follow.


Profile: Your profile displays your name, your photo, your location, your profession, and more right at the top. Below that, you can customize several different sections, such as a summary, work experience, training, and other sections, similar to how to create a traditional resume or CV.


My Network: Here you will find a list of all the professionals you are affiliated with on LinkedIn. If you hover your mouse over this option in the top menu, you will also be able to see many other options that will allow you to add contacts, find people you may know, and find graduates.


Jobs: All types of job listings are posted daily on LinkedIn by employers, and LinkedIn will suggest specific jobs based on your current information, including your location and the job preferences you can fill out to get better custom job listings.


Interests: In addition to your contacts with professionals, you can also follow specific interests on LinkedIn. These include company pages, location or interest groups, LinkedIn's SlideShare platform for slide publishing, and LinkedIn's Lynda platform for educational purposes.



Search Bar: LinkedIn has a powerful search feature that lets you filter your results by various customizable fields. Click on "Advanced" next to the search bar to find specific professionals, companies, jobs, and more.


Messaging: When you want to start a conversation with another professional, you can do so by sending them a private message via LinkedIn. New items include strokes, photos include strokes, etc.


Notifications: Like other social networks, LinkedIn has a notification feature that lets you know when someone supported you, invited you to join something, or welcomed you to see a post you might be interested in.


Pending Invitations: When other professionals invite you to join them on LinkedIn, you will receive an invitation that you must approve.


What is LinkedIn and why should you be on it?

These are the main features you will notice for the first time when you log in to LinkedIn and sign up for a Basic Account, but you can delve into Discover the platform itself in some special description and option. You may find that you might be interested in using Business LinkedIn services and/or Premium account upgrades, which allow users to post jobs, take advantage of talent solutions, advertise Expand your sales strategy to include sales announcements on the platform and LinkedIn.



What is LinkedIn used for (as an individual)?



Now you know what LinkedIn offers and what kind of people usually use it, but that probably does not give you specific ideas on how to start using it yourself.


Many users create an account and then leave it because they have no idea how to use LinkedIn. Here are some tips for beginners.


Get in touch with old colleagues. You can use the My Network section to find old colleagues, teachers, people you went to school with, and anyone else you might think is worth having in your professional network. Just enter or link your email to sync your contacts with LinkedIn.


Use your profile as your resume. Your LinkedIn profile represents a more complete (and equal) startup. You can include it as a link perhaps in an email or your cover letter when you apply for a job. Some sites that allow you to apply for jobs will even allow you to log in to your LinkedIn profile to enter all your information. If you need to create a resume outside of LinkedIn, there are applications for it.


Find and apply for jobs. Remember that LinkedIn is one of the best places to look for jobs on the Internet. You will always receive suggestions from LinkedIn for tasks that may be of interest to you, but you can always use the search bar to search for specific positions.


Find and connect with new professionals. It's great to get in touch with old colleagues and connect with everyone in your current workplace who may also be on LinkedIn, but what's even better is that you have the opportunity to discover new professionals, both locally and internationally. level, which can help with your professional efforts.


Participate in relevant groups. A great way to meet new professionals is to join teams based on your interests or current profession and start participating. Other team members may like what they see and want to connect with you.


A blog for what you know. LinkedIn's publishing platform allows users to post blog posts and have the opportunity to read thousands of their content. Published posts will also appear on your profile, which will increase your credibility in relevant areas related to your professional experience.


Upgrade to a Premium account on LinkedIn

Upgrade to a Premium account on LinkedIn


Many people can do well with a free LinkedIn account, but if you are serious about using LinkedIn and all of its more advanced features, you may want to upgrade to one of the four available premium accounts.



As you explore the platform, you will notice that some things like various advanced search features are not available to free users. LinkedIn currently has premium designs for users who want to do the job of their dreams, grow and cultivate their network, unlock sales opportunities and find or hire talent.


You can try any premium program for free for one month, after which you will be charged a monthly fee depending on the program you choose (plus tax).


  • Premium LinkedIn Career: $ 29.99 per month. For individual professionals who wish to be hired and advance their careers.

  • Linkedin Premium Business: $ 59.99 per month. For companies that want to develop and create a network.

  • Premium Sales: $ 79.99 per month. For professionals and businesses looking for targeted potential customers.

  • Premium LinkedIn Recruitment: $ 119.99 per month. For professionals and companies that want to hire and hire employees.

Upgrade to a Premium account on LinkedIn


As a final note, do not forget to take advantage of LinkedIn mobile applications. LinkedIn has its main applications available for free on iOS and Android platforms along with various other specialized applications for job search, SlideShare, Linked Learning, and premium accounts. Find links to all of these applications on the LinkedIn mobile page


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