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Affiliate Marketing: What It Means And How To Do It Step By Step
To better explain what affiliate marketing means and how it is done, I will start with the following example:
Wake up 5 or 6 days a week at a non-divine hour. Drive to the office through traffic jams, blocked streets with other commuters half asleep.
You arrive at the office, answer emails, and prepare documents all day long until the long-awaited release at five o'clock.
Sounds awful?
But what if, in exchange for struggling with the daily monotony of the office, you could make money anytime, anywhere, even while you sleep?
That's the idea behind affiliate marketing.
In this article, I will explain step by step what affiliate marketing means and how to do it step by step.
Well, get ready, because at the end of this guide you will have all the information you need.
Content
1. What does affiliate marketing mean?
2. How Does Affiliate Marketing Work?
- It's easy to get started
- It's easy to grow
- No extraordinary skills are required
- Minimum initial expenses
3. 4 Fundamental Steps to Success in Affiliate Marketing
- Choose a niche
- Analyze the market
- Create a web page
- Attract traffic to the site
4. Affiliate network
5, Traffic sources
- Search engine optimization (SEO)
- Social Network
- Email Marketing
- 4. Paid traffic
6. conclusion
What does affiliate marketing mean?
This refers to affiliate marketing. This is the process by which a commission is taken for selling a product of a company.
The affiliate is a retailer who earns a commission for every product he sells, as well as offline marketers such as door-to-door salespeople or people who work in a call center.
How Does Affiliate Marketing Work?
There are three people involved in the marketing process.
- The advertiser, that is, the one who creates the ad
- The publisher who promotes it
- The consumer, who is the end-user
You're happy to have earned a commission.
The company is satisfied that it has made a sale or received a contact.
The user is happy because thanks to you he found what he was looking for.
Affiliate marketing is not just about promoting and selling products created by others, you can also promote your product.
Read this article to learn how to promote a product
Let me explain better:
For example, if you have created a product such as a video course, you can choose to distribute it through an affiliate network and allow others to sell it for a fee.
And that can mean affiliate marketing.
Substantially, as I said, I explained what affiliate marketing means until it reaches the consumer, this process takes place between 2 parts:
Merchant, ie the person who creates the product
The affiliate is the person who will promote the product.
Ps. I use mostly English terms because you will find them most often on the web.
Merchant offers a product to be sold through its website or an affiliate network (we'll see what that means), which generates a link that has a referral ending (ref =…).
This reference indicates that any user who has started browsing the merchant's website through this link will earn a commission from a possible purchase.
The only thing the publisher has to do is promote this link through all the means at its disposal.
The possible sources of traffic are different and we will see them soon, but I trust that the best way to sell as an affiliate is to write detailed reviews About the performance and merits of things
To better understand what Affiliate Marketing means, let's try all the benefits of this fantastic world.
Affiliate marketing is a great way to earn money online, both for beginners and for those who are already experienced.
Here are the main reasons why you should enter this world:
1. It's easy to get started
As an affiliate you don't have to create anything, you just have to sell an existing product, this will save you a lot of time and money.
Getting started is easy, just sign up for the affiliate program of the product you want to promote and get the link to identify your account, which tracks all user movements through cookies.
- You don't have to spend time and money to create a product
- You don't have to buy any products, no warehouses to store them
- No need to manage eCommerce or payments
- You don't have to worry or worry about the customer
The only task is to be able to bring quality traffic to the landing page of the product, to turn the user into a customer. By joining you can earn up to 70% commissions, depending on your product and network.
2. It's easy to grow
As I said when I explained what affiliate marketing means, you don't have to have or create a product.
In addition, you can start multiple affiliate marketing campaigns at once.
3. No extraordinary skills are required
To start working in this field, you do not need to have special experience or skills, certainly being a web designer or having experience in web marketing will help you with the competition, but I can guarantee that many people who practice Marketing Affiliate started from scratch.
You'll learn how to manage your created campaigns as you try
The only skills you need are:
- Learn to use internet mobile computer
- Determination and perseverance
- Ability to learn
- Patience, a lot of patience.
4. Minimum initial expenses
One of the biggest benefits of affiliate marketing is startup costs. It is possible to start with a small amount
You only need about 10 euros for a domain and 50 euros for web space.
Paradoxically, you could do affiliate marketing even without having a website/blog, simply by using social media channels or email marketing, but nowadays it is not so easy to earn large sums of money. money using only these tools.
4 Fundamental Steps to Success in Affiliate Marketing
To better understand what it means and how to do Affiliate Marketing step by step we need to clarify a few things.
Many small steps are more or less important during the affiliate marketing process, but they are all part of these 4 basic steps.
1. Choose a niche
The first thing you need to do is choose a niche.
A niche is a small part of a larger market where you may specialize.
Don't choose arguments for a niche that is overused, they will drastically decrease your chances of success.
Try to choose as specific niches as possible.
The last tip: choose an evergreen niche, which is to say, it's not just a matter of time.
3. Analyze the market
Once you have chosen a niche, the second thing to do is to find the product to promote, and to evaluate by accurate market analysis, whether the product you have chosen is sought after by people and whether can generate profits.
3. Create a web page
Once you have chosen the niche and the product you are going to promote, you will need to build an entire specialized site around it.
Unfortunately, it is not enough to have a simple site to guarantee sales, everything must be optimized in the best way to convince the user to make a purchase.
4. Attract traffic to the site
No visitors - no sales.
Of course, you will need to drive consistent traffic to your site. There are many possible sources of traffic and we will see them soon.
Affiliate network
An affiliate network is a tool that mediates the relationship between the merchant and the publisher.
If you are going to give your product to the affiliate, let the network manage the payments, and generate links with the affiliates, you will save a lot of time and money, and the network will give you much higher visibility.
Affiliates, on the other hand, rely on these networks, because they have the opportunity to choose from a lot of offers because some companies choose to give exclusivity to these networks for the sale of their products.
The most well-known affiliate marketing platforms in Romania are 2Performant and Profit share.
Traffic sources
Once you've created everything, you need to drive as much traffic as possible to your site and your links.
Here are the main traffic sources you should use:
1. Search engine optimization (SEO)
The best technique for attracting organic traffic, that is, in a natural way, is SEO.
Using advanced SEO techniques, you will be able to optimize your site so that search engines rank you among the top search results.
PRO: It's free and can attract a lot of visitors of the highest quality
CONS: It's not easy, especially for some niches and it's essentially a slow method, you'll see results in a little longer time.
Social Network
Social networks such as Facebook, Twitter, or Instagram have become a constant in the lives of each of us.
The ability to create a strong presence on these channels through social media marketing can bring many benefits.
PRO: High potential and free traffic, especially if you can create viral content.
CONS: The hardest part is being able to create such a solid and authoritative social media presence and therefore viral content.
3. Email Marketing
Email marketing is one of the most successful strategies.
If you manage to create a list of quality contacts, you will get excellent results.
PRO: A large list of contacts related to your business niche, can convert much more than thousands of web visits.
CONS: Creating a sizable list of quality contacts is not easy and requires a lot of time and patience.
4. Paid traffic
It is the preferred source of traffic for most marketers because it is fast and efficient.
It consists of paying for ads on social media, search engines or banners, ads that entice users to access your site.
You will be charged every time a user clicks on your site link.
The tools needed to generate paid traffic are innumerable, the most famous are Google Ads and Facebook ads.
Almost all the tools on the web allow you to target users, that is, it filters only those who are potentially interested in the product you are selling.
PRO: You can instantly get quality traffic, plus once you've verified the potential of an ad, you can reconfigure it to earn more, paying more.
CONS: Of course, you need money!
conclusion
Well, in this article I explained more or less what it means and how to do affiliate marketing step by step.
Definitely a fascinating path that can bring huge gains without big investments.
It is not as easy as it seems, the obstacles you will encounter along the way will be many, but with a good strategy and determination, you will surely reach your goal.
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